1st for Women


Insurance specifically designed for women

Established in 2004, 1st for Women offers insurance specifically designed for women.

This includes car, home, buildings, business, and life insurance to help South African women meet the demands of their world, as well as a number of benefits to keep them safe and make life easier.

Woman sitting on couch using tablet to compare insurance | Insurance specifically designed for women | Proud Hippo partner
Woman on mobile looking at 1st for Women app | Guardian Angel on call | Hippo.co.za partner

Guardian Angel on call

Your safety and that of your loved ones is 1st for Women's priority. That's why, when you take out car Insurance with them, you get their Guardian Angel on Call to keep you safe on the road. Download and register on their app to get access to it.

It includes their mobile crash detector that will send an ambulance if you need emergency medical assistance if you're in a severe accident; an authorised tow truck to meet you at your exact location; a Guardian Angel to wait with you if you feel unsafe; a lift to get you wherever you need to go; and their claims team will be notified immediately of your accident, all through the 1st for Women app.

You can also share it with your regular driver and up to five family members to keep them safe too.

Guardian Angels lifestyle assistance

As a 1st for Women car, home, and buildings insurance customer, you automatically get access to their range of Guardian Angels Lifestyle Assistance benefits, so you’re always ready, just in case you should ever find yourself in a car, home, or medical emergency, or need tax, finance, and legal advice.

Doctor on mobile smiling as she shares results viewed on tablet with person on the phone | Guardian Angels lifestyle assistance | Proud insurance partner of Hippo.co.za
Women in business meeting

Business insurance

Because no business is without risk, you need business insurance from a business partner who understands your unique requirements. At 1st for Women we have a variety of insurance solutions to suit your business. Whether you own a hair salon, an accountancy firm or a coffee shop, we have the right options for you.

Business legal expense

Cover for legal expenses when defending labour-related proceedings and civil matters relating to contractual and non-contractual disputes

Specialised liability

Directors and Officers

Coverage to directors & officers for legal liability arising from claims or lawsuits filed by shareholders, regulators, employees and others.

Errors and Omissions

This product covers you if you are found legally liable to pay damages and expenses to one of your clients because of your negligence in performing work for them which causes them financial loss.

Panic button

When you take out a car, home or buildings insurance policy with us you get access to our panic button – a benefit of Guardian Angel on Call, available through the 1st for Women app. It alerts private and public security services should you ever feel unsafe. From Armed response, Police, Metro police/municipal law enforcement, Traffic law enforcement, Fire & Rescue. Plus, over 5 000 responders from over 1 000 community safety initiatives.

Lady driving with view of mobile device in holder with 1st for women app open on screen

Terms and conditions online. All benefits are subject to specific polices.  First for Women Insurance Company Limited is an authorised financial services provider (FSP licence number: 15261). Long-term policies underwritten by 1Life (FSP: 24769)