Hippo.co.za launches new #ComparisonDonts campaign

Online comparison website, Hippo.co.za, recently launched its #ComparisonDonts advertising campaign which aims to encourage more South Africans to shop around for various products from a range of SA insurance and financial providers before they purchase. The campaign features a series of entertaining television ads around comparison don’ts and comparison do’s.


"With our new TV campaign Hippo.co.za continues to educate South Africans about the benefits of comparing at least three quotes before they buy or switch personal finance providers,” says Derek Wilson, Head of Hippo.co.za. “In this case, we explain how Hippo.co.za instantly sources up to 17 quotes from a range of Car Insurance providers, wrapped in a humorous delivery that we trust consumers will remember."


One in two people could save hundreds of Rands per month* on their Car Insurance alone by using Hippo.co.za to compare before they buy or switch to a new provider. And helping consumers save on monthly expenses such as Car and Household Insurance, Medical Aid and other products like Life Insurance at this time of the year can go a long way in freeing up spare cash.


Well-known influencers Penny Lebyane, Roxy Burger, Izak Davel and Mampho Brescia will be sharing their #ComparisonDonts scenarios on Facebook and Twitter from 11 January 2016 to 11 February 2016, encouraging the public and fans to join in the fun.


Consumers can comment on influencers’ Facebook posts, sharing their personal #ComparisonDonts stories.


Watch the funny #ComparisonDonts video clips by visiting Hippo.co.za on YoutubeFacebook and Twitter.



Established in 2007, Hippo.co.za is South Africa’s leading comparison website that helps consumers save money by comparing a range of South African providers across financial products such as Car Insurance, Home Insurance, Life Insurance, Medical and more. Hippo.co.za is free to use and saves consumers the time and hassle of shopping around for the best deal since the Hippo.co.za website instantly retrieves real-time quotes from the different providers using the latest Internet technology. One in two people could save hundreds of Rands per month*** on their Car Insurance alone by using Hippo.co.za to compare before they buy or switch to a new provider.


Hippo.co.za makes money by simply charging its partners a fee when a customer chooses to find out more about their products. The results consumers see, and the order in which they are presented, are in no way influenced by the fee Hippo.co.za charges its partners or any other factors other than the price of the product being compared. 


For more information, visit us on www.hippo.co.za, connect with Hippo.co.za on LinkedIn, http://www.linkedin.com/company/hippo-comparative-services-pty-ltd/, like us on Facebook, www.facebook.com/HippoSA, and follow us on Twitter @Hippo_co_za and YouTube, http://www.youtube.com/user/hippocompare.


Hippo Comparative Services (Pty) Ltd is an authorised financial services provider (FSP number: 16357).

Terms and Conditions apply.


*Based on 2015 independent market research conducted by Kaufman Levin Associates.


Issued By:   

Engage Joe Public

Sharney Nel

Public Relations Cluster Head

Tel: +27 10 591 7770

E-mail: [email protected]

Twitter: @SheyNel7

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